{"id":7035,"date":"2025-05-13T15:57:47","date_gmt":"2025-05-13T13:57:47","guid":{"rendered":"https:\/\/fr.custplace.com\/business\/?post_type=livre-blanc&#038;p=7035"},"modified":"2025-10-07T17:58:56","modified_gmt":"2025-10-07T15:58:56","slug":"combien-vaut-un-avis-client","status":"publish","type":"livre-blanc","link":"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/","title":{"rendered":"Combien vaut un avis client ?"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>D\u00e9couvrez les donn\u00e9es exclusives qui mettent (enfin) un chiffre sur vos avis. Pendant longtemps, on a parl\u00e9 de&#8230;<\/p>\n","protected":false},"author":6,"featured_media":7036,"parent":0,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-7035","livre-blanc","type-livre-blanc","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00c9tude : combien vaut un avis client ? Donn\u00e9es par secteur<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez combien vaut un avis client dans votre secteur. \u00c9tude exclusive, chiffres cl\u00e9s et conseils pour maximiser leur impact sur votre business\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00c9tude : combien vaut un avis client ? Donn\u00e9es par secteur\" \/>\n<meta property=\"og:description\" content=\"D\u00e9couvrez combien vaut un avis client dans votre secteur. \u00c9tude exclusive, chiffres cl\u00e9s et conseils pour maximiser leur impact sur votre business\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/\" \/>\n<meta property=\"og:site_name\" content=\"Custplace\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/custplace\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-07T15:58:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2025\/09\/guide-custplace-valeur-avis-client-2025.png\" \/>\n\t<meta property=\"og:image:width\" content=\"476\" \/>\n\t<meta property=\"og:image:height\" content=\"676\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@custplace\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/\",\"url\":\"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/\",\"name\":\"\u00c9tude : combien vaut un avis client ? Donn\u00e9es par secteur\",\"isPartOf\":{\"@id\":\"https:\/\/fr.custplace.com\/business\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2025\/09\/guide-custplace-valeur-avis-client-2025.png\",\"datePublished\":\"2025-05-13T13:57:47+00:00\",\"dateModified\":\"2025-10-07T15:58:56+00:00\",\"description\":\"D\u00e9couvrez combien vaut un avis client dans votre secteur. \u00c9tude exclusive, chiffres cl\u00e9s et conseils pour maximiser leur impact sur votre business\",\"breadcrumb\":{\"@id\":\"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/#primaryimage\",\"url\":\"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2025\/09\/guide-custplace-valeur-avis-client-2025.png\",\"contentUrl\":\"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2025\/09\/guide-custplace-valeur-avis-client-2025.png\",\"width\":476,\"height\":676,\"caption\":\"Combien vaut un avis client ?\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Avis clients\",\"item\":\"https:\/\/fr.custplace.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Livres blancs\",\"item\":\"https:\/\/fr.custplace.com\/business\/livre-blanc\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Combien vaut un avis client ?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/fr.custplace.com\/#website\",\"url\":\"https:\/\/fr.custplace.com\/\",\"name\":\"Custplace\",\"description\":\"Votre plateforme de r\u00e9putation et de marketing local Tout-en-un\",\"publisher\":{\"@id\":\"https:\/\/fr.custplace.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/fr.custplace.com\/business\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/fr.custplace.com\/#organization\",\"name\":\"Custplace\",\"alternateName\":\"Plateforme de r\u00e9putation et de marketing local Tout-en-un\",\"url\":\"https:\/\/fr.custplace.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/fr.custplace.com\/business\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2025\/01\/logo-custplace.png\",\"contentUrl\":\"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2025\/01\/logo-custplace.png\",\"width\":600,\"height\":600,\"caption\":\"Custplace\"},\"image\":{\"@id\":\"https:\/\/fr.custplace.com\/business\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/custplace\",\"https:\/\/x.com\/custplace\",\"https:\/\/www.linkedin.com\/company\/custplace\",\"https:\/\/www.instagram.com\/custplace\",\"https:\/\/www.youtube.com\/@custplace\/\"],\"location\":{\"@type\":\"Place\",\"name\":\"Custplace\",\"address\":{\"@type\":\"PostalAddress\",\"streetAddress\":\"125 Rue du Th\u00e9\u00e2tre\",\"addressLocality\":\"Paris\",\"addressRegion\":\"\u00cele-de-France\",\"postalCode\":\"75015\",\"addressCountry\":\"FR\"},\"geo\":{\"@type\":\"GeoCoordinates\",\"latitude\":\"48.84576\",\"longitude\":\"2.296451\"}}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u00c9tude : combien vaut un avis client ? Donn\u00e9es par secteur","description":"D\u00e9couvrez combien vaut un avis client dans votre secteur. \u00c9tude exclusive, chiffres cl\u00e9s et conseils pour maximiser leur impact sur votre business","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/","og_locale":"fr_FR","og_type":"article","og_title":"\u00c9tude : combien vaut un avis client ? Donn\u00e9es par secteur","og_description":"D\u00e9couvrez combien vaut un avis client dans votre secteur. \u00c9tude exclusive, chiffres cl\u00e9s et conseils pour maximiser leur impact sur votre business","og_url":"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/","og_site_name":"Custplace","article_publisher":"https:\/\/www.facebook.com\/custplace","article_modified_time":"2025-10-07T15:58:56+00:00","og_image":[{"width":476,"height":676,"url":"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2025\/09\/guide-custplace-valeur-avis-client-2025.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@custplace","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/","url":"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/","name":"\u00c9tude : combien vaut un avis client ? Donn\u00e9es par secteur","isPartOf":{"@id":"https:\/\/fr.custplace.com\/business\/#website"},"primaryImageOfPage":{"@id":"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/#primaryimage"},"image":{"@id":"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/#primaryimage"},"thumbnailUrl":"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2025\/09\/guide-custplace-valeur-avis-client-2025.png","datePublished":"2025-05-13T13:57:47+00:00","dateModified":"2025-10-07T15:58:56+00:00","description":"D\u00e9couvrez combien vaut un avis client dans votre secteur. \u00c9tude exclusive, chiffres cl\u00e9s et conseils pour maximiser leur impact sur votre business","breadcrumb":{"@id":"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/#primaryimage","url":"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2025\/09\/guide-custplace-valeur-avis-client-2025.png","contentUrl":"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2025\/09\/guide-custplace-valeur-avis-client-2025.png","width":476,"height":676,"caption":"Combien vaut un avis client ?"},{"@type":"BreadcrumbList","@id":"https:\/\/fr.custplace.com\/business\/livre-blanc\/combien-vaut-un-avis-client\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Avis clients","item":"https:\/\/fr.custplace.com\/"},{"@type":"ListItem","position":2,"name":"Livres blancs","item":"https:\/\/fr.custplace.com\/business\/livre-blanc\/"},{"@type":"ListItem","position":3,"name":"Combien vaut un avis client ?"}]},{"@type":"WebSite","@id":"https:\/\/fr.custplace.com\/#website","url":"https:\/\/fr.custplace.com\/","name":"Custplace","description":"Votre plateforme de r\u00e9putation et de marketing local Tout-en-un","publisher":{"@id":"https:\/\/fr.custplace.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/fr.custplace.com\/business\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/fr.custplace.com\/#organization","name":"Custplace","alternateName":"Plateforme de r\u00e9putation et de marketing local Tout-en-un","url":"https:\/\/fr.custplace.com\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/fr.custplace.com\/business\/#\/schema\/logo\/image\/","url":"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2025\/01\/logo-custplace.png","contentUrl":"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2025\/01\/logo-custplace.png","width":600,"height":600,"caption":"Custplace"},"image":{"@id":"https:\/\/fr.custplace.com\/business\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/custplace","https:\/\/x.com\/custplace","https:\/\/www.linkedin.com\/company\/custplace","https:\/\/www.instagram.com\/custplace","https:\/\/www.youtube.com\/@custplace\/"],"location":{"@type":"Place","name":"Custplace","address":{"@type":"PostalAddress","streetAddress":"125 Rue du Th\u00e9\u00e2tre","addressLocality":"Paris","addressRegion":"\u00cele-de-France","postalCode":"75015","addressCountry":"FR"},"geo":{"@type":"GeoCoordinates","latitude":"48.84576","longitude":"2.296451"}}}]}},"_links":{"self":[{"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/livre-blanc\/7035","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/livre-blanc"}],"about":[{"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/types\/livre-blanc"}],"author":[{"embeddable":true,"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/users\/6"}],"version-history":[{"count":10,"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/livre-blanc\/7035\/revisions"}],"predecessor-version":[{"id":23867,"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/livre-blanc\/7035\/revisions\/23867"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/media\/7036"}],"wp:attachment":[{"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/media?parent=7035"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}