{"id":7719,"date":"2022-08-29T10:52:01","date_gmt":"2022-08-29T10:52:01","guid":{"rendered":"https:\/\/fr.custplace.com\/business\/?p=7719"},"modified":"2025-09-30T23:00:20","modified_gmt":"2025-09-30T21:00:20","slug":"cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie","status":"publish","type":"post","link":"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/","title":{"rendered":"[CP] Les Fran\u00e7ais pr\u00eats \u00e0 \u00e9conomiser sur alimentation et sorties, pas sur enfants et t\u00e9l\u00e9phonie."},"content":{"rendered":"\n<p><strong>COMMUNIQUE DE PRESSE <\/strong><\/p>\n<p>\u00a0<\/p>\n<p>Paris, le 26 ao\u00fbt 2022<\/p>\n<p><em>\u00a0<\/em><\/p>\n<p><strong><em>ETUDE &#8211; POUVOIR D\u2019ACHAT<\/em><\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong><em>La contraction du pouvoir d\u2019achat va amener les Fran\u00e7ais \u00e0 effectuer des choix en cette rentr\u00e9e\u00a0: quelles seront leurs strat\u00e9gies pour d\u00e9penser moins, sur quelles d\u00e9penses accepteront-ils de rogner, quels seront leurs petits plaisirs\u00a0? Pour le savoir, Custplace, sp\u00e9cialiste de l\u2019avis client, a interrog\u00e9 un \u00e9chantillon repr\u00e9sentatif de 1127 Fran\u00e7ais.<\/em><\/strong><\/p>\n<hr \/>\n<p>Parmi les principaux enseignements de cette enqu\u00eate\u00a0:<\/p>\n<hr \/>\n<p><strong><u>Retour de vacances\u00a0: des budgets respect\u00e9s, de petits plaisirs raisonnables pr\u00e9vus<\/u><\/strong><\/p>\n<p>En cette rentr\u00e9e, pr\u00e8s de <strong>80 % des Fran\u00e7ais<\/strong> affirment avoir totalement <strong>respect\u00e9,<\/strong> ou l\u00e9g\u00e8rement d\u00e9pass\u00e9, leur <strong>budget pr\u00e9vu pour les vacances<\/strong>. Une ma\u00eetrise qui leur permet d\u2019envisager de <strong>s\u2019offrir un petit plaisir \u00e0 la rentr\u00e9e<\/strong>\u2026 mais sans folie des grandeurs\u00a0: pour 22%, il s\u2019agira d\u2019un petit \u00e9l\u00e9ment de d\u00e9coration de la maison, et pour 27%, d\u2019un restaurant ou d\u2019une sortie. Le passage chez le coiffeur, jug\u00e9 moins prioritaire, ne remporte que 9% des suffrages.<\/p>\n<hr \/>\n<p><strong><u>Les strat\u00e9gies pour d\u00e9penser moins\u00a0: les promotions ou la seconde main largement pr\u00e9f\u00e9r\u00e9s au syst\u00e8me D<\/u><\/strong><\/p>\n<p>Les Fran\u00e7ais l\u2019ont bien int\u00e9gr\u00e9\u00a0: avec une inflation sup\u00e9rieure \u00e0 6%<a href=\"#_ftn1\" name=\"_ftnref1\" data-abc=\"true\">[1]<\/a>, leurs d\u00e9penses vont devoir diminuer. Pour ce faire, <strong>37%<\/strong> des r\u00e9pondants comptent acheter des <strong>produits d\u2019occasion ou en promotion. <\/strong>En revanche, recourir au <strong>troc ou au syst\u00e8me D<\/strong> (confectionner soi-m\u00eame ses produits, bricoler, \u00e9changer, faire durer\u2026) ne semble une option int\u00e9ressante qu\u2019\u00e0 <strong>12% des r\u00e9pondants<\/strong>. 28% comptent en revanche limiter les sorties, et 23% pr\u00e9voient de reporter \u00e0 plus tard les d\u00e9penses non vitales.<\/p>\n<p><em>\u00ab\u00a0Ces r\u00e9ponses montrent la capacit\u00e9 des r\u00e9pondants \u00e0 identifier les leviers efficaces pour r\u00e9aliser des \u00e9conomies sans y sacrifier trop de temps, <\/em>commente Nicolas Marette, fondateur de Custplace.<em> Le troc ou le syst\u00e8me D, souvent pr\u00e9sent\u00e9s comme en plein essor, ne concernent en r\u00e9alit\u00e9 que peu de Fran\u00e7ais. Ils pr\u00e9f\u00e8rent, notamment gr\u00e2ce au digital, identifier des produits moins chers ou acheter en seconde main, plut\u00f4t que de consacrer leur temps libre \u00e0 la fabrication \u00ab\u00a0maison\u00a0\u00bb de produits. Ils montrent ainsi leur volont\u00e9 d\u2019arbitrer entre temps et argent, pour pr\u00e9server leur qualit\u00e9 de vie\u00a0\u00bb.<\/em><\/p>\n<hr \/>\n<p><strong><u>D\u00e9penses incompressibles\u00a0: enfants, t\u00e9l\u00e9phonie et vid\u00e9o \u00e0 la demande passent avant l\u2019alimentation et la vie sociale.<\/u><\/strong><\/p>\n<p>Interrog\u00e9s sur les <strong>d\u00e9penses <\/strong>sur lesquelles ils ne<strong> voulaient pas se restreindre<\/strong>, les Fran\u00e7ais citent en premier lieu celles li\u00e9es aux <strong>enfants<\/strong> (<strong>39%<\/strong>) suivies par la<strong> t\u00e9l\u00e9phonie<\/strong> et la <strong>vid\u00e9o \u00e0 la demande<\/strong> (<strong>31%<\/strong>). En revanche, seuls <strong>12%<\/strong> consid\u00e8rent <strong>l\u2019alimentation<\/strong> comme un poste de d\u00e9penses incompressible. Les frais li\u00e9s \u00e0 la <strong>vie sociale<\/strong> (sorties, repas en famille ou entre amis) ne sont per\u00e7us comme intouchables que par <strong>18%<\/strong> des r\u00e9pondants.<\/p>\n<hr \/>\n<p><strong><u>L\u2019\u00e9quipement de la maison, prioritaire en cas de rentr\u00e9e d\u2019argent impr\u00e9vue<\/u><\/strong><\/p>\n<p>En cas <strong>d\u2019heureuse surprise financi\u00e8re<\/strong>, <strong>27%<\/strong> des r\u00e9pondants am\u00e9lioreraient en priorit\u00e9 <strong>l\u2019\u00e9quipement de leur maison<\/strong>. Ce chiffre surpasse toutes les autres options propos\u00e9es (sortie, v\u00eatements, r\u00e9ception d\u2019amis, abonnement \u00e0 des services de m\u00e9nage ou de garde d\u2019enfants).<\/p>\n<p><em>\u00ab\u00a0Ces r\u00e9ponses montrent que les r\u00e9pondants se sentent pr\u00eats \u00e0 affronter la p\u00e9riode d\u2019inflation, sans la dramatiser ni la sous-estimer,\u00a0<\/em>reprend <strong>Nicolas Marette. <\/strong><em>Ils ont d\u00e9j\u00e0 montr\u00e9 cette ma\u00eetrise durant les vacances, puisque seuls 20% ont d\u00e9pens\u00e9 plus que pr\u00e9vu durant cette p\u00e9riode. Aujourd\u2019hui, on voit qu\u2019ils ont d\u00e9fini leurs priorit\u00e9s de rentr\u00e9e\u00a0: d\u00e9penses durables pour l\u2019habitat, pour les enfants, et communication avec l\u2019entourage gr\u00e2ce \u00e0 la technologie. Ils se pr\u00e9parent, finalement, \u00e0 adopter un mode de vie plut\u00f4t sobre, mais sans renoncer aux avantages de la modernit\u00e9\u00a0!\u00a0\u00bb<\/em><\/p>\n<hr \/>\n<p><strong>Contact presse<\/strong><\/p>\n<p>Constance Legrand \u2013 Beyond<\/p>\n<p>\u00a0<a href=\"mailto:clegrand@beyondcom.fr\" data-abc=\"true\">clegrand@beyondcom.fr<\/a> 06 79 98 30 92<\/p>\n<p><a href=\"#_ftnref1\" name=\"_ftn1\" data-abc=\"true\">[1]<\/a> Insee, juillet 2022<\/p>\n","protected":false},"excerpt":{"rendered":"<p>COMMUNIQUE DE PRESSE \u00a0 Paris, le 26 ao\u00fbt 2022 \u00a0 ETUDE &#8211; POUVOIR D\u2019ACHAT \u00a0 La contraction du pouvoir d\u2019achat va amener les Fran\u00e7ais \u00e0 effectuer des choix en cette rentr\u00e9e\u00a0: quelles seront leurs strat\u00e9gies pour d\u00e9penser moins, sur quelles d\u00e9penses accepteront-ils de rogner, quels seront leurs petits plaisirs\u00a0? Pour le savoir, Custplace, sp\u00e9cialiste de [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":7723,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[73],"tags":[],"class_list":["post-7719","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communique-de-presse"],"acf":{"affichage_hp":false,"reporting":false},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>[CP] Les Fran\u00e7ais pr\u00eats \u00e0 \u00e9conomiser sur alimentation et sorties, pas sur enfants et t\u00e9l\u00e9phonie.<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez les r\u00e9sultats de l&#039;\u00e9tude Custplace sur le pouvoir d&#039;achat des Fran\u00e7ais : strat\u00e9gies de d\u00e9penses, priorit\u00e9s de rentr\u00e9e, et choix des petits plaisirs malgr\u00e9 l&#039;inflation.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"[CP] Les Fran\u00e7ais pr\u00eats \u00e0 \u00e9conomiser sur alimentation et sorties, pas sur enfants et t\u00e9l\u00e9phonie.\" \/>\n<meta property=\"og:description\" content=\"D\u00e9couvrez les r\u00e9sultats de l&#039;\u00e9tude Custplace sur le pouvoir d&#039;achat des Fran\u00e7ais : strat\u00e9gies de d\u00e9penses, priorit\u00e9s de rentr\u00e9e, et choix des petits plaisirs malgr\u00e9 l&#039;inflation.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/\" \/>\n<meta property=\"og:site_name\" content=\"Custplace\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/custplace\" \/>\n<meta property=\"article:published_time\" content=\"2022-08-29T10:52:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-30T21:00:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2022\/08\/L_inflation_grimpe_en_France__et_chez_nos_voisins_-_Boursorama.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1498\" \/>\n\t<meta property=\"og:image:height\" content=\"932\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"R\u00e9daction Custplace\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@custplace\" \/>\n<meta name=\"twitter:site\" content=\"@custplace\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"R\u00e9daction Custplace\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/\"},\"author\":{\"name\":\"R\u00e9daction Custplace\",\"@id\":\"https:\/\/fr.custplace.com\/business\/#\/schema\/person\/c53dade5179b80dcfce8d90b57920634\"},\"headline\":\"[CP] Les Fran\u00e7ais pr\u00eats \u00e0 \u00e9conomiser sur alimentation et sorties, pas sur enfants et t\u00e9l\u00e9phonie.\",\"datePublished\":\"2022-08-29T10:52:01+00:00\",\"dateModified\":\"2025-09-30T21:00:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/\"},\"wordCount\":676,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/fr.custplace.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2022\/08\/L_inflation_grimpe_en_France__et_chez_nos_voisins_-_Boursorama.jpg\",\"articleSection\":[\"Communiqu\u00e9s de Presse\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/\",\"url\":\"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/\",\"name\":\"[CP] Les Fran\u00e7ais pr\u00eats \u00e0 \u00e9conomiser sur alimentation et sorties, pas sur enfants et t\u00e9l\u00e9phonie.\",\"isPartOf\":{\"@id\":\"https:\/\/fr.custplace.com\/business\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2022\/08\/L_inflation_grimpe_en_France__et_chez_nos_voisins_-_Boursorama.jpg\",\"datePublished\":\"2022-08-29T10:52:01+00:00\",\"dateModified\":\"2025-09-30T21:00:20+00:00\",\"description\":\"D\u00e9couvrez les r\u00e9sultats de l'\u00e9tude Custplace sur le pouvoir d'achat des Fran\u00e7ais : strat\u00e9gies de d\u00e9penses, priorit\u00e9s de rentr\u00e9e, et choix des petits plaisirs malgr\u00e9 l'inflation.\",\"breadcrumb\":{\"@id\":\"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/#primaryimage\",\"url\":\"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2022\/08\/L_inflation_grimpe_en_France__et_chez_nos_voisins_-_Boursorama.jpg\",\"contentUrl\":\"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2022\/08\/L_inflation_grimpe_en_France__et_chez_nos_voisins_-_Boursorama.jpg\",\"width\":1498,\"height\":932},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Avis clients\",\"item\":\"https:\/\/fr.custplace.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Communiqu\u00e9s de Presse\",\"item\":\"https:\/\/fr.custplace.com\/business\/categorie\/communique-de-presse\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"[CP] Les Fran\u00e7ais pr\u00eats \u00e0 \u00e9conomiser sur alimentation et sorties, pas sur enfants et t\u00e9l\u00e9phonie.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/fr.custplace.com\/#website\",\"url\":\"https:\/\/fr.custplace.com\/\",\"name\":\"Custplace\",\"description\":\"Votre plateforme de r\u00e9putation et de marketing local Tout-en-un\",\"publisher\":{\"@id\":\"https:\/\/fr.custplace.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/fr.custplace.com\/business\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/fr.custplace.com\/#organization\",\"name\":\"Custplace\",\"alternateName\":\"Plateforme de r\u00e9putation et de marketing local Tout-en-un\",\"url\":\"https:\/\/fr.custplace.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/fr.custplace.com\/business\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2025\/01\/logo-custplace.png\",\"contentUrl\":\"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2025\/01\/logo-custplace.png\",\"width\":600,\"height\":600,\"caption\":\"Custplace\"},\"image\":{\"@id\":\"https:\/\/fr.custplace.com\/business\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/custplace\",\"https:\/\/x.com\/custplace\",\"https:\/\/www.linkedin.com\/company\/custplace\",\"https:\/\/www.instagram.com\/custplace\",\"https:\/\/www.youtube.com\/@custplace\/\"],\"location\":{\"@type\":\"Place\",\"name\":\"Custplace\",\"address\":{\"@type\":\"PostalAddress\",\"streetAddress\":\"125 Rue du Th\u00e9\u00e2tre\",\"addressLocality\":\"Paris\",\"addressRegion\":\"\u00cele-de-France\",\"postalCode\":\"75015\",\"addressCountry\":\"FR\"},\"geo\":{\"@type\":\"GeoCoordinates\",\"latitude\":\"48.84576\",\"longitude\":\"2.296451\"}}},{\"@type\":\"Person\",\"@id\":\"https:\/\/fr.custplace.com\/business\/#\/schema\/person\/c53dade5179b80dcfce8d90b57920634\",\"name\":\"R\u00e9daction Custplace\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/fr.custplace.com\/business\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/3aaafdaeba1401a0edfdfe598457294a028d93e970a05bca8e4519e7e9fd04cf?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/3aaafdaeba1401a0edfdfe598457294a028d93e970a05bca8e4519e7e9fd04cf?s=96&d=mm&r=g\",\"caption\":\"R\u00e9daction Custplace\"},\"description\":\"Cette page met en lumi\u00e8re les articles r\u00e9dig\u00e9s par nos alternants et stagiaires. Une fa\u00e7on pour eux de monter en comp\u00e9tences, de partager leur vision, et pour nous, de valoriser leur travail.\",\"sameAs\":[\"https:\/\/fr.custplace.com\/\"],\"url\":\"https:\/\/fr.custplace.com\/business\/author\/custplace\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"[CP] Les Fran\u00e7ais pr\u00eats \u00e0 \u00e9conomiser sur alimentation et sorties, pas sur enfants et t\u00e9l\u00e9phonie.","description":"D\u00e9couvrez les r\u00e9sultats de l'\u00e9tude Custplace sur le pouvoir d'achat des Fran\u00e7ais : strat\u00e9gies de d\u00e9penses, priorit\u00e9s de rentr\u00e9e, et choix des petits plaisirs malgr\u00e9 l'inflation.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/","og_locale":"fr_FR","og_type":"article","og_title":"[CP] Les Fran\u00e7ais pr\u00eats \u00e0 \u00e9conomiser sur alimentation et sorties, pas sur enfants et t\u00e9l\u00e9phonie.","og_description":"D\u00e9couvrez les r\u00e9sultats de l'\u00e9tude Custplace sur le pouvoir d'achat des Fran\u00e7ais : strat\u00e9gies de d\u00e9penses, priorit\u00e9s de rentr\u00e9e, et choix des petits plaisirs malgr\u00e9 l'inflation.","og_url":"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/","og_site_name":"Custplace","article_publisher":"https:\/\/www.facebook.com\/custplace","article_published_time":"2022-08-29T10:52:01+00:00","article_modified_time":"2025-09-30T21:00:20+00:00","og_image":[{"width":1498,"height":932,"url":"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2022\/08\/L_inflation_grimpe_en_France__et_chez_nos_voisins_-_Boursorama.jpg","type":"image\/jpeg"}],"author":"R\u00e9daction Custplace","twitter_card":"summary_large_image","twitter_creator":"@custplace","twitter_site":"@custplace","twitter_misc":{"\u00c9crit par":"R\u00e9daction Custplace","Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/#article","isPartOf":{"@id":"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/"},"author":{"name":"R\u00e9daction Custplace","@id":"https:\/\/fr.custplace.com\/business\/#\/schema\/person\/c53dade5179b80dcfce8d90b57920634"},"headline":"[CP] Les Fran\u00e7ais pr\u00eats \u00e0 \u00e9conomiser sur alimentation et sorties, pas sur enfants et t\u00e9l\u00e9phonie.","datePublished":"2022-08-29T10:52:01+00:00","dateModified":"2025-09-30T21:00:20+00:00","mainEntityOfPage":{"@id":"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/"},"wordCount":676,"commentCount":0,"publisher":{"@id":"https:\/\/fr.custplace.com\/#organization"},"image":{"@id":"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/#primaryimage"},"thumbnailUrl":"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2022\/08\/L_inflation_grimpe_en_France__et_chez_nos_voisins_-_Boursorama.jpg","articleSection":["Communiqu\u00e9s de Presse"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/","url":"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/","name":"[CP] Les Fran\u00e7ais pr\u00eats \u00e0 \u00e9conomiser sur alimentation et sorties, pas sur enfants et t\u00e9l\u00e9phonie.","isPartOf":{"@id":"https:\/\/fr.custplace.com\/business\/#website"},"primaryImageOfPage":{"@id":"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/#primaryimage"},"image":{"@id":"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/#primaryimage"},"thumbnailUrl":"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2022\/08\/L_inflation_grimpe_en_France__et_chez_nos_voisins_-_Boursorama.jpg","datePublished":"2022-08-29T10:52:01+00:00","dateModified":"2025-09-30T21:00:20+00:00","description":"D\u00e9couvrez les r\u00e9sultats de l'\u00e9tude Custplace sur le pouvoir d'achat des Fran\u00e7ais : strat\u00e9gies de d\u00e9penses, priorit\u00e9s de rentr\u00e9e, et choix des petits plaisirs malgr\u00e9 l'inflation.","breadcrumb":{"@id":"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/#primaryimage","url":"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2022\/08\/L_inflation_grimpe_en_France__et_chez_nos_voisins_-_Boursorama.jpg","contentUrl":"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2022\/08\/L_inflation_grimpe_en_France__et_chez_nos_voisins_-_Boursorama.jpg","width":1498,"height":932},{"@type":"BreadcrumbList","@id":"https:\/\/fr.custplace.com\/business\/cp-les-francais-prets-a-economiser-sur-lalimentation-et-les-sorties-plutot-que-sur-les-depenses-pour-les-enfants-et-la-telephonie\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Avis clients","item":"https:\/\/fr.custplace.com\/"},{"@type":"ListItem","position":2,"name":"Communiqu\u00e9s de Presse","item":"https:\/\/fr.custplace.com\/business\/categorie\/communique-de-presse\/"},{"@type":"ListItem","position":3,"name":"[CP] Les Fran\u00e7ais pr\u00eats \u00e0 \u00e9conomiser sur alimentation et sorties, pas sur enfants et t\u00e9l\u00e9phonie."}]},{"@type":"WebSite","@id":"https:\/\/fr.custplace.com\/#website","url":"https:\/\/fr.custplace.com\/","name":"Custplace","description":"Votre plateforme de r\u00e9putation et de marketing local Tout-en-un","publisher":{"@id":"https:\/\/fr.custplace.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/fr.custplace.com\/business\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/fr.custplace.com\/#organization","name":"Custplace","alternateName":"Plateforme de r\u00e9putation et de marketing local Tout-en-un","url":"https:\/\/fr.custplace.com\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/fr.custplace.com\/business\/#\/schema\/logo\/image\/","url":"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2025\/01\/logo-custplace.png","contentUrl":"https:\/\/fr.custplace.com\/business\/wp-content\/uploads\/2025\/01\/logo-custplace.png","width":600,"height":600,"caption":"Custplace"},"image":{"@id":"https:\/\/fr.custplace.com\/business\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/custplace","https:\/\/x.com\/custplace","https:\/\/www.linkedin.com\/company\/custplace","https:\/\/www.instagram.com\/custplace","https:\/\/www.youtube.com\/@custplace\/"],"location":{"@type":"Place","name":"Custplace","address":{"@type":"PostalAddress","streetAddress":"125 Rue du Th\u00e9\u00e2tre","addressLocality":"Paris","addressRegion":"\u00cele-de-France","postalCode":"75015","addressCountry":"FR"},"geo":{"@type":"GeoCoordinates","latitude":"48.84576","longitude":"2.296451"}}},{"@type":"Person","@id":"https:\/\/fr.custplace.com\/business\/#\/schema\/person\/c53dade5179b80dcfce8d90b57920634","name":"R\u00e9daction Custplace","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/fr.custplace.com\/business\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/3aaafdaeba1401a0edfdfe598457294a028d93e970a05bca8e4519e7e9fd04cf?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3aaafdaeba1401a0edfdfe598457294a028d93e970a05bca8e4519e7e9fd04cf?s=96&d=mm&r=g","caption":"R\u00e9daction Custplace"},"description":"Cette page met en lumi\u00e8re les articles r\u00e9dig\u00e9s par nos alternants et stagiaires. Une fa\u00e7on pour eux de monter en comp\u00e9tences, de partager leur vision, et pour nous, de valoriser leur travail.","sameAs":["https:\/\/fr.custplace.com\/"],"url":"https:\/\/fr.custplace.com\/business\/author\/custplace\/"}]}},"_links":{"self":[{"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/posts\/7719","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/comments?post=7719"}],"version-history":[{"count":1,"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/posts\/7719\/revisions"}],"predecessor-version":[{"id":23571,"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/posts\/7719\/revisions\/23571"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/media\/7723"}],"wp:attachment":[{"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/media?parent=7719"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/categories?post=7719"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fr.custplace.com\/business\/wp-json\/wp\/v2\/tags?post=7719"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}